Monday, 9 July 2012

Internet Marketing

 

Over years, Internet has changed the face of the businesses function. To run a business and market the products and services, you have to get sufficient exposure over internet and have to reach the customers online. Your company's product or services has to be displayed or exposed in such way that the visitor to your site can become your potential customer.

Sometimes you may have a great website designed to present your products and services online but nobody out there may be aware of it. That's because your website is not search engine friendly and lacks the essential characteristics to be noticed and ranked high by search engines. In such case we can help you overcome these problems and maximize your online exposure and web traffic by offering best Internet Marketing techniques.

Being in the field of Internet Marketing for more than four years now, Idea Different Technologies has always focused on the evolving and increasing need for Search Engine Optimization, keeping in mind that successful internet marketing is not just a one-time process, but it has to be an ongoing process which needs systematic and strategic planning for maximum results. And that is the main reason why we give equal importance to each step which we go through, during the process, constantly enhancing your campaign and ensuring that you get the most out of your deal with us.


Idea different technologies offer innovative and complete internet marketing solutions to small, medium and global enterprises. Internet marketing services offered at our company has helped many companies to increase sales and their business within budget and on time.

Types of Internet Marketing

Internet Marketing is huge and its scope is beyond our imagination. Classifying them broadly according to its usage, can divided into four categories. They are:

1. SEO- Search Engine Optimization:
It is a genuine method of making the website, to jumping into the race of the queue with the competing websites. It improves the visibility of the websites by increasing their web traffic, by natural indexing of the same websites by the search engines.

2. SEM-Search Engine Marketing:
It is a form of marketing that seeks to promote websites by increasing their visibility in search engine result pages (SERPs) through the use of either paid services or through the use of free search engine optimization techniques.

3. Social Media Marketing:
It is the recent advancement of Internet Marketing after evolution of social media on the internet. Placing and passing the web links of web pages and websites through the chain system, of social networks, is the method implemented by this marketing model.

4. PPC/I- Pay Per Click/Impression:
Paid search marketing is the process of gaining traffic by purchasing ads on search engines and advertisers pay each time a user clicks on their listing and is redirected to their website. This method of increasing a website's traffic is really helpful in diverting potential visitors from other sources. It is easy to be understood by the customer and proved surety to get their ROI (Return On Investment) very soon.

Idea Different Technologies develop a suitable strategy for each of its clients and then careful monitoring, which is very essential part of internet marketing.

www.ideadifferent.com

15 comments:

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